How to Use Automation to Deliver Personalised Cross Channel Content A channel is any route your business can take to reach a customer. This includes: ● Your Website ● Direct Mail ● Emails ● Social Media ● PPC advertising ● Online Catalogs ● Print Advertising ● Radio and Television ● Mobile Marketing ● Apps To create an intelligent marketing plan, you’ve got to co...
5x Major Impacts of Data Science in Ireland on Top Industries There is no doubt about it – data will have and probably is already making a significant impact on your organisation. Whether you work in agriculture, construction, manufacturing, technology, touri...
8 Work Email Writing Mistakes You Should ALWAYS Avoid When you really start to think about how much content you write at work for communication alone, it’s insane to think about how many words you must be writing per day. From your daily check-in to y...
5 Reasons Why Your Employees Want to Leave And How To Remedy This When good employees leave a company, morale suffers, productivity dips, and remaining colleagues struggle with the increased workload until a replacement has been found. Along with this, additional training and recruitment costs are incurred, and the onboarding process of new hires can often resu...
Productivity Hacks to Make You a More Dynamic Marketer As a marketer, you’re constantly on call. Whether it’s responding to emails, building client relationships, researching content, project management or strategizing your next major campaign, doing it all can take a toll on your productivity levels. Though multitasking is a trait most people take p...
6 Tips On How To Make Remote Employees Work For You The topic of remote work has become a topic of hot debate lately with some companies seeing it as an investment that can pay off for employees and employers alike, while other companies like Yahoo have completely banned it as they found it to hurt productivity. Ray O’Connor, the south-west region...
How to Create A Team Of Brand Advocates Within Your Company Empowering employees to publicly promote and support your company as a brand advocate can give you a significant edge in the war for attracting high-quality talent. The recent trend towards marketing an employers brand and utilising social recruiting to find candidates have opened up the possibil...
5 Things Employers Can Do To Improve Gender Equality In The Workplace Despite the strides that have been made in improving gender equality in companies, female workers are still paid significantly less than their male counterparts, and women continue to be underrepresented in senior management roles. While discrimination and unequal pay is illegal, the facts show t...
