The 4-Step Content Marketing Strategy for Online Businesses Any single business will not be able to set off on the development and growth journey without a well-thought-out marketing strategy on its table. You can have a perfect product to sell or service to provide, but struggle to spread a word about it among people. Thus, you need marketing to build th...
What We’re Getting Wrong About AI Artificial Intelligence (AI) has a serious branding problem - and most of us are exacerbating it. The bulk of conversations taking place around AI are dystopian in nature, proclaiming that robots a...
9 Creative Employee Wellness Ideas People Will Love Some illnesses and injuries can’t be avoided, but many sources of health problems can: One out of every four dollars employers pay for health care is tied to unhealthy lifestyle choices or conditio...
The Complex Landscape of Talent Attraction and Retention Talent are the pulse of all successful businesses and with talent at a premium and technology changing the landscape of how we do business, getting to your customers is becoming more difficult particularly where the channel mix is getting more complex and fragmented the business landscape is more...
How to Answer Difficult Job Interview Questions You are searching online for your next job and you come across a posting that jumps out at you. You read through the spec and send your CV and play the waiting game. You receive a call – they want to meet you for an interview – brilliant! What’s next? The interview. And you know the questions the...
Next Generation Recruitment – CSR Activities 2016 Corporate Social Responsibility, or CSR, is becoming more and more important to companies. From an employee engagement point of view and also from the customers. Studies have found that consumers are 55% more likely to purchase from a socially responsible company* In early 2016 when Next Generati...
