How to Utilise MCommerce To Build Brand Loyalty It's not easy running a business in the modern world. Increasingly, your competitors are not just those local businesses offering the same product or service, but every business offering that same product or service, or indeed all those other businesses which claim that your product or service is...
Benefits of Content Personalisation for B2B Marketers Marketing strategies stand at the base of any successful company, and in today’s business climate, digital trends are the ones that remain most relevant. A while ago, content was seen as a communic...
Successful Project Management for Remote Teams Managing whole projects can be daunting at the best of times – but when you’ve got a remote team, there are some extra aspects that might be tricky. The good news is that, if you get things set up ...
Future-Proof Your Career As A Data Scientist Ok, we know we’re stating the obvious when we say that the world of work has changed rapidly in the last two decades. The global marketplace and the pace of technological progression is transforming work in front of our eyes. This change is neither inherently positive or negative. But it does mea...
How to Use Social Data to Launch a Successful Social Media Campaign And, collecting and analyzing all this information isn’t always stressful. Although social media platforms provide you with a lot of data that, on top of all, is constantly updated, putting it to use is not overwhelming at all. With all the social analytics tools at hand, you can keep up with the...
The 4-Step Content Marketing Strategy for Online Businesses Any single business will not be able to set off on the development and growth journey without a well-thought-out marketing strategy on its table. You can have a perfect product to sell or service to provide, but struggle to spread a word about it among people. Thus, you need marketing to build th...
What We’re Getting Wrong About AI Artificial Intelligence (AI) has a serious branding problem - and most of us are exacerbating it. The bulk of conversations taking place around AI are dystopian in nature, proclaiming that robots are coming to take all the jobs. Or even worse; AI will render humans redundant and then kill us off....
9 Creative Employee Wellness Ideas People Will Love Some illnesses and injuries can’t be avoided, but many sources of health problems can: One out of every four dollars employers pay for health care is tied to unhealthy lifestyle choices or conditions like smoking, stress and obesity, according to a study from the University of Michigan. So how do...
