Why Content Strategists Need To Understand UI & UX There’s nothing new about content marketing. Storytelling, as we know, is as old as humankind itself. Brands have been weaving stories around their goods and services since time began. Or, at least as early as 1732, when Benjamin Franklin began publishing the yearly Poor Richard’s Almanac to prom...
5 Benefits from Training Your Employees to Write Professionally For fresh graduates, the next big step to take is to look for a job. However, many individuals face a huge skills gap between college and the actual work environment. According to a 2016 survey, 44...
How to Use Automation to Deliver Personalised Cross Channel Content A channel is any route your business can take to reach a customer. This includes: ● Your Website ● Direct Mail ● Emails ● Social Media ● PPC advertising ● Online Catalogs ● Print Advertising ● Radi...
Managing Focus & Attention in a Distracted World Next Generation hosted its 6th Leadership Series Breakfast Event this month; Managing Focus and Attention in a Distracted World. Our keynote speaker for this insightful and thought provoking session was Chris Flack, CEO & Founder of UnPlug. UnPlug have an extensive client portfolio across all ind...
Introducing Our Latest Team Members: Say ‘Hello!’ To Renata, Ash, Trevor and Allyson Last month, we welcomed a brand new wave of talented recruiters to the Next Generation team. With experience in Life Science, Digital Marketing, Finance and IT, they’ve already made a huge impact on helping to source some of the brightest minds in the industry for our growing client base. As we’r...
The Difference Between Leadership and Management People often mistake leadership and management as the same thing but in essence, they are very different. The main difference between the two is that leaders have people that follow them, while managers have people who simply work for them. Particularly in small businesses, for a small business o...
How AI is changing the game for recruiting As in many industries, Artificial Intelligence (AI) is now being used in HR to improve the job search process. According to the recent Deloitte Human Capital Trends report, 38% of companies are now using AI, and over 62% are expected to be using it by the end of the year. It can no longer be igno...
Biopharma / Pharma Industries – Making a Change The Life Science sector in Ireland has been growing steadily over the last number of years. Increased investment in already established sites and a continued influx of new Pharmaceutical/Biopharmaceutical companies to Ireland has significantly increased demand for skill sets within the Life Scien...
5 Signs Your Employees Are Suffering From Depression The mental health of employees is vitally important to the success of any company. Unfortunately, it can often be overlooked in the corporate world as employees are expected to perform to the best of their ability, and in many organisations, talking about depression is not actively encouraged amo...
