Why Content Strategists Need To Understand UI & UX There’s nothing new about content marketing. Storytelling, as we know, is as old as humankind itself. Brands have been weaving stories around their goods and services since time began. Or, at least as early as 1732, when Benjamin Franklin began publishing the yearly Poor Richard’s Almanac to prom...
5 Benefits from Training Your Employees to Write Professionally For fresh graduates, the next big step to take is to look for a job. However, many individuals face a huge skills gap between college and the actual work environment. According to a 2016 survey, 44...
How to Use Automation to Deliver Personalised Cross Channel Content A channel is any route your business can take to reach a customer. This includes: ● Your Website ● Direct Mail ● Emails ● Social Media ● PPC advertising ● Online Catalogs ● Print Advertising ● Radi...
Culture Fit Matters More and More in IT Recruitment The cultural fit within an organisation has become a considerable factor when it comes to the hiring process for a role. The future of a company is shaped by the employees hired today. While you can teach skills, you cannot easily mold a person’s culture or personality to fit that of the organisa...
The DatSci Awards Nominations Deadline is 30th June 2016! Have you nominated? This year we have teamed up with CeADAR, the Centre for Applied Data Analytics, to celebrate the world of Data and the fast growing industry of Data Science with the inaugural DatSci Awards. The DatSci Awards are a celebration of this growing market, and an afternoon to honour notable industry in...
Is NuCalm the new Mindfulness and Stress Hack? The world of business is moving faster than many can keep up with, resulting in business strategies needing to be agile, creating significant demands on employees to deliver while also keeping an eye on what the next strategy needs to look like to stay ahead of the competition. With disruption be...
The Explosive Collision of Digital Marketing and Data Science The Explosive collision of digital marketing and data science, and how it is molding how we work and our day to day marketing tasks! Every two days we are creating more data than what was created between the dawn of time and 2003! As humans we are creating an extraordinary amount of data, with on...
